Course Descriptions

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COMM 106 *Principles of Visual Communication— 3 Credit Hours .................. On Demand 
This course explores how visual images are used and manipulated to generate responses by various audiences. The written assignments, readings, and discussions will focus on the analysis and critique of visual communication, as well as how to create meaningful visual messages for mass audiences. Students will also study the role and the function of visual media in a variety of environments. 

COMM 145 Media Production I — 3 Credit Hours .............................................................. Fall 
This course is designed as an introduction to multimedia production. The theories and methods are applicable to print, online, broadcast, cable and corporate media. Special emphasis will be placed on the hardware and software used to produce text, photos, graphics, audio and video media. 

COMM 200 Introduction to Media Writing — 3 Credit Hours .......................................... Fall 
An introduction to journalistic writing is provided and the course focuses on the process of researching, investigating, writing and editing original news, sports, and feature stories, the ethics of journalism and the role of journalism in society. Prerequisite: ENGL 121 or the consent of the instructor. 

COMM 208 Mass Media — 3 Credit Hours ...................................................... Even Year Fall 
Communication theory and practice is covered. History of the mass media is included, as well as an analysis of the present situation with the media with particular emphasis on ethical and legal problems. Prerequisite: ENGL 121 or the consent of the instructor. 

COMM 209 Advanced Media Writing – 3 Credit Hours ................................................. Spring 
Introduces students to digital AV production with advanced reporting techniques. Prerequisite: COMM200 or the consent of the instructor. 

COMM 230*The Film — 3 Credit Hours ................................................................. On Demand 
This course is an introduction to film as a humane art: its history, its techniques, its aesthetics, its relation to other arts, and its criticism. The class will discuss selected films and certain writings on film. Prerequisite: ENGL 121 or equivalent. 

COMM 232 Audio and Video Reporting and Anchoring – 3 Credit Hours ....................... Fall 
Students are taught how to write and read scripts for short audio and video productions. An emphasis is placed on styles, skills and techniques currently practiced in Web video news coverage. Practice in articulation, diction and pronunciation, as well as poise and appearance, is featured. 

COMM 238 Human Communication — 3 Credit Hours ................................................. Spring 
An introduction to the range of human communication. The course includes consideration of such topics as language, listening, non-verbal communication, interpersonal communication, small group communication, organizational communication, public communication, mass media, and intercultural communication. Required for majors, and helpful for students in all disciplines. 

COMM 247 Publications: News --1-2 Credit Hours ............................................. Fall & Spring 
Guidance and evaluation of special projects in the production of news. 

COMM 248 Publications: Yearbook --1-2 Credit Hours ..................................... Fall & Spring 
Guidance and evaluation of special projects in the production of yearbooks 

COMM 249 Publications: Video — 1-2 Credit Hours ......................................... Fall & Spring 
Guidance and evaluation of special projects in the production of electronic media, including television productions and internet broadcasts. 

COMM 286 Special Topics in Communication — Variable Credit ....................... On Demand 
Designed to accommodate the student in a particular area of communications, special topics allow the professor to create a course, which is suited to the particular interests of the student’s needs. Possible topics may include television directing, set design creations, advanced journalism or public relations, an exploration of Internet broadcasting for radio and web streaming for television, and pop culture topics. This course may be repeated for credit under different subtitles. 

COMM 325 Media Management – 3 Credit Hours ........................................ Odd Year Spring 
Students learn theories and policies that govern and influence media companies. Prerequisite: ENGL121 or the consent of the instructor. 

COMM 330 Media Law and Ethics – 3 Credit Hours ................................... Even Year Spring 
This course surveys the laws pertaining to, and the ethical conduct of, professionals engaged in communication occupations. Course content includes studying Federal Communications Commission (FCC) and Federal Trade Commission (FTC) regulations, communication and free-speech opportunities and limitations afforded by the U.S. Constitution; and current legal and ethical issues applicable to the mass media. 

COMM 345 Creative Advertising – 3 Credit Hours ...................................... Even Year Spring 
This course is designed to introduce the student to the design and implementation of creative advertising. The course explores copywriting and art direction, as well as the use of computer applications for print, broadcasting, and digital media. Students will engage in developing creative strategies as they explore the development, execution and evaluation of creative advertising campaigns. 

COMM 370 Media Production II — 3 Credit Hours ....................................................... Spring 
An extension of the Media Production I course. Media Production II includes the introduction of field production, digital videotape editing and visual graphic elements. Individual, group and term projects are assigned. Some studio work is expected. Prerequisite: COMM145 or the consent of the instructor. 

COMM 460 Internship — 1-3 Credit Hours ............................................................ On Demand 
This course offers intensive field experience in the area of television, radio, journalism, public relations and advertising within a community organization. The portion of time a student will spend in his/her internship on a weekly basis is equivalent to the number of credits enrolled. Placement is based on the student’s career orientation. Prerequisite: Department approval and satisfaction of any entry criteria where applicable. See pg. 30-31, for a more detailed description. 

SCTH 110 Techniques of Acting — 3 Credit Hours ........................................ Even Year Fall 
Acting is the foundation upon which the tradition of the dramatic arts rests. This course involves the training of the body, voice and mind into an acting and dramatic arts-thinking instrument. The training consists of acting exercises, scene analysis and performances. 

SCTH 230 Classical Rhetoric and Criticism — 3 Credit Hours ...................... Odd Year Fall 
In this course the student will be introduced to Rhetorical theory, from the Classical Rhetoric of Aristotle and Cicero to 20th century theorist, Toulman and Perelman. Persuasion theory will be presented as a tool to be used in argument constructs and audience analysis.