Public Relations

Bachelor of Arts (B.A.)

Looking to join the growing field of public relations (PR)? Consider a degree from KWU! The Kansas Wesleyan PR Major will help you cross settings, purposes and audiences with effective and appropriate communication and PR skills!

This program is offered:

On Campus

Why Major in Public Relations?

A Public Relations major prepares students to build relationships, manage communication strategies, and shape organizational reputations. Students learn media relations, crisis communication, storytelling, and strategic planning.

Graduates find opportunities in corporate communications, nonprofit organizations, government agencies, sports organizations, and public relations firms. Strong communication and relationship-building skills are essential in today’s connected world.

Program Information

Learning Outcomes

Demonstrate professional and ethical behavior.
Design appropriate media and public relations materials to suit various settings, purposes, and audiences.
Plan, implement, and evaluate strategic media and PR campaigns based on formative research.
Demonstrate knowledge of the conceptual, ethical, historical, legal, and theoretical perspectives that inform the Public Relations field.

Course Requirements and Descriptions

All course requirements and descriptions for KWU’s Public Relations program can be found in the most recent version of the course catalog.

View Course Catalog

Meet the Faculty

KWU’s Public Relations program is part of the Department of Creative Arts and Media Studies. Click here to meet that department’s faculty!

More Student Resources

Admissions

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